Content style guide
Use pronouns
Use pronouns to speak to our audience in a personable and conversational voice.
- Address the Veteran as an individual with second person singular: “you” and “your”
- Represent VA with a single voice with first person plural: “we” and “our”
- For Q&As, the Veteran asks the question (use “I”) and VA answers (use “we” and “you”)
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We base your monthly rate on the 2 factors listed here.
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VA bases the monthly rate for Veterans on the 2 factors listed here.
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This will help us process your claim quickly.
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This will help VA process your claim quickly.
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Am I eligible for Veterans Pension benefits?
You may be eligible if you meet these requirements.
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Are Veterans eligible for pension benefits?
Veterans who meet these requirements may be eligible.